Global SMS revenues likely to hit $165 bn by 2011
Revenues from mobile messaging are set to grow to 165 billion
dollars by 2011 across the world, driven by the strong growth
in India, China and North American markets, a global messaging
firm forecasts.
Mobile messaging revenues are expected to grow to 165 billion
dollars globally by 2011, according to the leading messaging
firm Acision, which provides communication solutions to over
300 network operators and service providers globally.
The forecast is 200 per cent higher than previous industry
predictions by consulting firm Ovum at 116 billion dollars by
2011.
“Since its inception 15 years ago, mobile messaging has
delivered a 6,000 per cent return on investment, but the growth
phase is not yet over, with markets such as India, North
America and China seeing phenomenal traffic increases,” Acision
said.
Besides, messaging still holds huge growth potential within the
more mature markets of Western Europe and South East Asia, it
added.
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