IndiaSphere

eYantra, a Hyderabad based brand merchandising and corporate gifting solutions company has raised  $3.1 million in a Series A funding from Ventureast and Argonaut. “This funding will help us to consolidate our leadership position and also enable us to foray into direct Internet marketing by capitalising on our marquee client base,” Mr Phani N. Raj, Managing Director, eYantra, said in a statement. The funds will be used for acquiring new clientele, creating an intelligent customer analytics engine.
Earlier this year, it entered into an agreement to dilute 15-18 percent of its equity stake to two Mauritius- based venture capital firms to raise an undisclosed amount in Series-A funding. In June 2007, media house Bennett Coleman & Company Ltd. acquired a minority stake in eYantra,
Ventureast has a host of investments in India across different sectors like technology, healthcare and infrastructure. Some of the other enterprises funded by it are UsourceIT, ... [Follow Original Article link for full content.]