Eenadu (ఈనాడు), headquartered in Hyderabad, India, is the largest circulated Telugu news daily in the state of Andhra Pradesh. According to NRS (National Readership Studies) 2005 it has got a readership of 1,13,49,000 and is the third most read daily in India. Eenadu (meaning “Today” in Telugu) was founded by the Indian media baron Ramoji Rao in 1974. It has played a role in both crowning or dethroning governments in Andhra Pradesh. It has also successfully adapted the latest publishing and communication technologies into the Telugu language.